‘I am a Volvo Trucker’ Video Captures Telly Awards for Creative Excellence
‘I am a Volvo Trucker,’ a video introduced in conjunction with Volvo Trucks’ 2014 North American merchandise collection, recently received five Telly awards for creative excellence. The first-person narrative tells the story of modern professional truck drivers, capturing drivers’ passion for trucks and their profession.
The video produced by Myjive, Inc. received two silver awards, the competition’s highest honor, and three bronze awards. More than 12,000 videos from all 50 states and five continents were up for consideration at the 35th annual Telly Awards, which recognizes the best in film and video production, online videos and TV segments.
“We’re proud of the success and reach of this video to audiences that may not consider the essential role of trucking or professional drivers to our economy,” said Magnus Koeck, Volvo Trucks vice president, marketing and brand management. “This video embodies the Volvo brand values and our unwavering focus on professional truck drivers and the products, services and gear they need to drive progress.”
Volvo Trucks North America’s operations and products are guided by the company’s three core values: Quality, Safety and Environmental Care. The Volvo VNM, VNL, VNX, VHD and VAH trucks are assembled in the United States at the New River Valley Plant in Dublin, Virginia, while Volvo engines for North America are assembled in Hagerstown, Maryland. The New River Valley Plant is certified to ISO50001 energy standards. Both plants are certified to ISO14001 environmental and ISO9001 quality standards.
The Volvo Group is one of the world’s leading manufacturers of trucks, buses, construction equipment and marine and industrial engines. The Group also provides complete solutions for financing and service. The Volvo Group, which employs about 110,000 people, has production facilities in 19 countries and sells its products in more than 190 markets. In 2013, the Volvo Group’s sales amounted to $41.5 billion. The Volvo Group is a publicly-held company headquartered in Gothenburg, Sweden. Volvo shares are listed on OMX Nordic Exchange Stockholm and are traded OTC in the U.S. For more information, please visit http://www.volvogroup.com/ or http://www.volvogroup.mobi/ if you are using your mobile phone.